Dove launches its baby care range

Genelia Deshmukh launches Baby Dove range

Dove, a beauty brand trusted by women and mothers around the world, today marked its entry in the baby care category by announcing the launch of Baby Dove in India. With a promise of going beyond mildness to replenish essential moisture, India became the second market in the world, after Brazil, where the brand is present.

Celebrity mom Genelia Deshmukh, and TV show host and mommy influencer Tara Sharma formally unveiled the product range at Four Seasons Hotel in Mumbai. Staying true to its philosophy, Baby Dove celebrated the concept of ‘Real Moms’ and the belief that there is no such thing as perfect mothers, only real ones.

Baby dove range
Baby dove range

Revealing the first look of the product, Genelia Deshmukh, said, “I would like to congratulate Baby Dove on the wonderful line of products that they are launching today. I am glad that they saw me as a mother to come here and be a part the event, because yes, there are loads of anxieties and all of us get into this circle of being extremely anxious and question whether we are doing the right or wrong thing. We need people to come up and say that we are with you, we hear you, we understand you, and we will do our best to make this ride much easier because it is not the easiest in the world. As a new mom, you need a lot of assurance and I have seen the difference between my experiences as a first-time mother and the second time around. I have seen how I have grown, and felt more comfortable the second time. With time, you realise there is no point in being anxious. Thank you Baby Dove for a new line of products that you can trust!”

Genelia Deshmukh
Genelia Deshmukh

Baby Dove Rich Moisture
New Baby Dove’s Rich Moisture range has been developed for babies with normal to dry skin. It includes the Baby Dove Rich Moisture Baby Bar, Lotion, Diaper Rash Cream, and Baby Wipes.

Baby Dove Sensitive Moisture
New Baby Dove’s Sensitive Moisture range has been developed to take extra special care of babies with even the most sensitive skin. This range includes Baby Dove Sensitive Moisture Baby Bar.