Will you buy these ‘vaccine ready’ clothes?

REVOLVE came up with a vaccine-ready category and people reacted.

The pandemic has challenged the marketing skills of various brands and that has led to the introduction of many designs which are in line with the current situation. Some of them make sense while others are a bit too much.

A brand called REVOLVE has released a separate category for ‘vaccine ready’ apparel and that has received a mixed response online.

Some people are appreciating the effort while others are criticizing the bizarre marketing trick. Here is what people are saying about this collection from the brand.

The plan backfired and REVOLVE had to remove this category from their website.